At launch, there were more iPhone Duo in stores than online
Apple chose to have perhaps four times more iPhone Duo stock at retail than for sale online on launch day, and even so, most went home empty-handed.Apple arranged its limited iPhone Duo stock so that most went to Apple Stores instead of to online pre-orders.Apple described demand for the iPhone Duo as being "extraordinary," and manufacturer Foxconn has talked about using its international facilities to produce more. Certainly the pre-order stock sold out instantaneously, although a new report suggests there was a reason for that.According to Bloomberg's Mark Gurman, Apple elected to route the greater number of iPhone Duo units to Apple Stores instead of keeping them for online pre-orders. Citing people said to be close to Apple's logistics planning, he says on his "Power On" podcast that as much as 80% of the stock was reserved for the stores. Continue Reading on AppleInsider | Discuss on our Forums
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